Purr-fect Fun Awaits at San José Cat Day on March 22!

On Saturday, March 22, from 12 PM to 6 PM, Downtown San Jose will transform into a feline paradise for the first-ever San José Cat Day. This event is a collaboration between the San Jose Downtown Association, SJMADE, MOMENT, and Mini Cat Town, and it’s set to be the ultimate celebration of all things kitty. Whether you’re a proud cat parent or just someone who can’t resist a good purr, this is the place to be!

The event features a Cat-Themed Vendor Market buzzing with over 20 local artists, makers, and illustrators, all showcasing their creative, cat-inspired goodies. From quirky artwork to handmade treasures, you’ll find plenty of unique items to bring a little feline flair into your life. There’s a Kitten Lounge hosted by Mini Cat Town where you can snuggle up with adorable, adoptable kittens. (Pro tip: reserve your spot in advance for some one-on-one cuddle time—walk-ins are limited.)

The fun unfolds outdoors at MOMENT San Pedro Square (60 N. San Pedro Street), right in the heart of Downtown San Jose. But wait, there’s more! Head over to MOMENT Japantown (208 Jackson Street) for Forever Garf, an original art show featuring Garfield-themed works from over 20 artists. You can snag some of this art on a “cash and carry” basis—buy it, take it home, and let Garfield rule your walls. Plus, the first 1,000 attendees at the art show score a free Garfield sticker by the talented poster illustrator @coco.choon.

And don’t miss the special giveaway at MOMENT Paseo (112 Paseo de San Antonio)—the first 1,000 folks to stop by the SJ Cat Day Booth will grab an 8.5" x 11" art print of this year’s San José Cat Day poster (minus the event info), also by @coco.choon. It’s a beautiful way to celebrate the day and show off your San Jose pride.

Admission is free and parking is easy (check out parksj.org, or just use the San Pedro Square Garage with 90min of free parking). It's a great opportunity to support local creators and kitten rescue efforts, so a win-win for everyone.

The Roosevelt Mural: A Towering Tribute to San Jose's Resilience and Community Spirit

San Jose is a city brimming with culture, history, and an ever-evolving art scene that continues to shape its identity. One of the most awe-inspiring examples of this is the Roosevelt Mural, located at the corner of East Santa Clara and North 21st Streets. Standing an impressive 77 feet tall and stretching 125 feet long, this mural is not just a visual masterpiece—it’s a powerful symbol of the strength, resilience, and unity of the San Jose community.

Created by the talented artist Shayne Martin Oseguera, the mural’s centerpiece is a striking Elephant Cactus, a plant celebrated for its ability to thrive in the harshest of conditions. This imagery is a perfect reflection of San Jose’s spirit—a community that has faced challenges head-on and continues to grow stronger and more vibrant with each passing day. Whether you’re a lifelong resident or a first-time visitor, this mural invites you to pause and celebrate the city’s diverse cultures, rich history, and unstoppable drive toward a bright future.

What makes the Roosevelt Mural even more special is the story behind its creation. It’s a project brought to life by Empire Seven Studios (E7S), a cornerstone of San Jose’s art scene for the past 17 years. Based in the heart of Japantown, E7S has long been a champion of public art, transforming everyday spaces into canvases that inspire and connect people. As they beautifully state on their website, “It’s a place to reflect on the strength of the community, the beauty of the art, and the power of murals to transform not just walls, but lives.” This mural is a shining example of their mission in action.

The Roosevelt Mural didn’t come together by chance—it’s the result of a dedicated team pouring their hearts into this landmark project. Alongside Shayne Martin Oseguera, contributors like Marc Wallace, Haley Cardamon, Stacey Kellogg, Jennifer Ahn, Stephen Longoria, and photographer Lan Nguyen played key roles in turning a simple wall into a bold statement of San Jose pride. Their collective efforts have given us a piece of art that’s as much a gift to the city as it is a reflection of its soul.

Next time you’re near East Santa Clara and North 21st Streets—whether you’re exploring Downtown San Jose or just passing through—make time to see the Roosevelt Mural for yourself.

Source: Empires Seven Studios

San Jose’s Skyline Soars: Urban Catalyst’s Game-Changing Project at West San Carlos and Josefa

Urban Catalyst, a powerhouse in local real estate development, is leading the charge with a project that’s set to transform Downtown San Jose’s landscape—and we’re here for it.

Picture this: an eight-story marvel rising proudly near the southern edge of Google’s proposed Downtown West neighborhood. This isn’t just any development—it’s Aquino @ Downtown West, a 272-unit apartment complex designed to tackle our housing needs while adding a sleek, modern touch to the city. With construction permits expected by the third quarter of 2025 and a potential completion date within a couple years, this project is a beacon of progress for San Jose residents and newcomers alike.

What’s so thrilling about Aquino? For starters, it’s a bold step toward easing the Bay Area’s housing crunch. With a mix of studios, one-, two-, and three-bedroom units, this development promises to welcome over 300 residents into the heart of Downtown.

But it’s not just about homes. This project’s location is a dream for anyone who loves the idea of a connected, walkable city. Just steps from Diridon Station and a stone’s throw from the SAP Center, Aquino sits at the crossroads of transit and entertainment. Plus, with Google’s ambitious Downtown West plans nearby, this corner of San Jose is poised to become a hotspot of innovation and activity. It’s the kind of place where you can hop on a train, catch a Sharks game, or stroll to a trendy new café—all without needing a car.

Urban Catalyst isn’t stopping here. They’ve already broken ground on the nearby Keystone, a 176-room Marriott TownePlace Suites hotel that’s slated to open its doors by summer 2025. Together, these projects weave a narrative of growth and opportunity, proving that San Jose is ready to shine as a destination for living, working, and playing.

Urban Catalyst received $6.1 million in interim funding last year to help push Aquino forward while the developer seeks full construction financing. The total cost of the project is expected to be $120-130 million.

Danny the Dragon Gets a Roaring Revival at Happy Hollow

San Jose’s beloved Happy Hollow Park & Zoo is breathing new life into one of its most iconic attractions—Danny the Dragon! For over six decades, this whimsical train ride has been a cornerstone of family fun in our city, delighting generations with its quirky charm and playful journey through the park. Now, thanks to a renovation project, Danny is set to soar to new heights, and we can’t wait to see what’s in store.

The Happy Hollow Foundation recently launched a $500,000 capital campaign to “reimagine” Danny the Dragon, ensuring this treasured mascot remains a vibrant part of San Jose’s story for years to come. This renovation goes beyond a simple spruce-up—it’s a full transformation. The updated Danny will evolve from a classic train ride into an immersive experience, guiding visitors through themed “lands” that reflect the diverse habitats found at Happy Hollow.

What makes this project extra special is its focus on community. The goal is to fund the entire renovation through local support, with donors earning a unique perk: their names will be featured on “dragon scales” along the ride’s queue fence (I ordered one myself). It’s a chance for San Joseans to leave their mark on a piece of the city’s history.

Below are some of the concepts for the reimagining of the ride, which is expected to be complete later this year. If you are interested in learning more or contributing to the project, head over here!

New Paris Baguette coming to East San Jose / Evergreen

For those who haven’t yet met Paris Baguette, it’s a worldwide sensation known for blending French baking traditions with creative twists that delight every palate. The menu boasts an array of signature goodies: buttery croissants, crusty baguettes, and pastries.

The newest Paris Baguette location is going to be a 3,500 SQFT space at the site of a former paint store near the Target on East Capitol Expressway. The restaurant chain has been staking out this area for three years and finally has a future location between East San Jose and Evergreen.

Currently, the goal is to open its doors at 1650 E. Capital Expressway in July or August of this year. Check out the article below for more details.

Source: SVBJ

New QR Codes Make Exploring Downtown San Jose a Breeze!

Downtown San Jose is stepping into the future with an exciting new wayfinding project that’s set to transform how locals and visitors alike navigate the heart of the city. The City of San Jose's Community and Economic Committee has launched a series of QR codes placed on street signs throughout Downtown San Jose. These codes are more than just a tech gimmick—they’re your personal guide to discovering the best the city has to offer.

Here’s how it works: simply scan one of the QR codes with your smartphone, and you’ll instantly receive directions and information about nearby attractions. Whether you’re trying to find the quickest route to the San Jose Museum of Art or looking for a hidden gem of a restaurant, these codes make it easier than ever to explore Downtown San Jose.

The wayfinding project is part of a larger effort to revitalize Downtown San Jose and make it a more accessible, vibrant destination. With new developments and initiatives like this, the city is positioning itself as a top spot in the Bay Area for innovation and urban exploration. The project, which was recently highlighted in the San Jose Business Journal, underscores the city’s commitment to using technology to enhance the urban experience.

Why not make a day of it? Use the QR codes to create your own self-guided tour of Downtown San Jose. Start at the Tech Museum, scan a code to find the nearest coffee shop for a quick break, then head over to the San Jose Museum of Art. You could even turn it into a fun scavenger hunt with friends or family.

So, next time you’re in Downtown San Jose, keep an eye out for these QR code signs. Scan one and let it guide you to your next adventure. You might just stumble upon your new favorite spot in the city.

Source: SVBJ

The Clara: Luxury Silicon Valley Living

If you’re looking for a reason to get excited about residential growth happening in our region, let me introduce you to The Clara, a jaw-dropping 22-story luxury residential development that’s setting a new standard for Silicon Valley. It's the tallest residential building in Silicon Valley outside of Downtown San Jose. Located in Santa Clara’s new Clara District, across the street from Levi's Stadium and just a short drive or Light Rail ride from Downtown San Jose.

A New Icon in Santa Clara

Imagine living in a place where sweeping views of the San Francisco Bay, the Diablo Range, and the Santa Cruz Mountains greet you every day. That’s the reality at The Clara, a masterpiece designed by the world-class team at Bohlin Cywinski Jackson, with interiors crafted by AvroKO and landscapes by Surfacedesign, Inc.. With 508 homes—ranging from sleek studios to spacious three-bedroom apartments, townhomes, and penthouses—this 22-story tower offers something for everyone.

Nick Vanderboom, Chief Operating Officer at Related California, sums it up perfectly:

“The Clara offers a completely new standard of living in Silicon Valley, providing residents with a level design, amenities and services that are unmatched in this market. The Clara will anchor The Clara District, a vibrant new neighborhood in north Santa Clara with public parks, new restaurants and retail, offering residents an exceptional living experience in the heart of Silicon Valley.”

Design That Speaks to the Soul of Northern California

The Clara isn’t just a building—it’s a love letter to Northern California. The architecture draws inspiration from our region’s natural beauty, using local materials and organic forms to create a seamless connection with the environment. David Miller, AIA, Principal at Bohlin Cywinski Jackson, explains:

“It has been a great pleasure working with Related to establish a new precedent for high-rise living in Silicon Valley. Inspired by urban and natural context, the design of The Clara creates elevated residential and amenity environments that have an intrinsic connection to their surroundings.”

Step inside, and you’ll find homes that blend laid-back elegance with modern luxury. Think open gourmet kitchens with Italian cabinetry, Caesarstone countertops, and Bosch smart appliances, paired with bathrooms featuring custom vanities and glass-enclosed showers. Floor-to-ceiling windows flood each space with light, while the penthouses and townhomes kick it up a notch with Thermador appliances, wine refrigerators, and private courtyards. Andrew Lieberman, Managing Principal and Design Director at AvroKO, describes the vibe:

“At The Clara, we aimed to create a relaxed yet sophisticated environment that reflects the laid-back sensibility of the region. By using local woods, curated stones, and ceramics, we anchored the design with a strong sense of place.”

Amenities That Rival a Five-Star Resort

Living at The Clara means having access to amenities that make every day feel like a vacation. Here’s a taste of what’s in store:

• A 6,500-square-foot fitness and yoga studio with a sauna, steam room, and private treatment room.
• The Twenty-Two Lounge, complete with a private dining room, demonstration kitchen, and—yes—a karaoke room!
• The Redwood Den, a cozy fireside lounge and library for unwinding.
• The Parkside Lounge, an indoor-outdoor coworking space with conference rooms.
• A children’s playground, dog run, and pet spa for the little ones (and furry friends!).

The real showstopper? The 8th-floor sun terrace, overlooking the foothills and Levi’s Stadium, with a 75-foot lap pool, spa, cold plunges, grilling stations, a pizza oven, and bocce courts. Plus, a rooftop deck with a firepit offers panoramic views that’ll leave you speechless. James Lord, Founding Partner of Surfacedesign, Inc., ties it all together:

“As landscape architects, we are always interested in connecting people to their natural surroundings, and here at The Clara, the landscape design is an expression of the evocative colors of the San Francisco Bay Salt Ponds.”

The Clara isn’t just a standalone gem—it’s the heart of The Clara District, an emerging neighborhood that’s bringing new energy to Santa Clara and North San Jose. With pedestrian and bike pathways, new restaurants, boutique fitness spots, and entertainment options like Levi’s Stadium all within walking distance, this area is buzzing with potential.

Pricing

Ready to call The Clara home? Pricing starts at:

• Studios: $3,460
• One-bedrooms: $4,165
• Two-bedrooms: $5,614
• Three-bedrooms: $6,777
• Penthouses and townhomes: Pricing available upon request

Want to see it for yourself? Visit www.theclara.com or call 408-922-9000 to schedule a tour.

New Mural at 27 E William Street in Downtown San Jose

San Jose's vibrant art scene just got even more exciting with the addition of a brand new mural at 27 E William St in Downtown San Jose by Matley Hurd. This latest artwork is a testament to the city's ongoing commitment to public art and community engagement, adding yet another layer of color and meaning to our urban landscape.

Downtown San Jose is already home to a thriving collection of murals that celebrate the city's diverse culture, history, and community spirit. From abstract designs to powerful social messages, each mural tells a unique story and contributes to the area's dynamic atmosphere. The new mural at 27 E William St is no exception, offering residents and visitors alike a fresh opportunity to connect with the city's artistic heartbeat.

Source: Insta

Get Ready to Connect at Content Magazine’s Pick-Up Party 17.2 in Downtown San Jose

San Jose is buzzing with creativity, and there’s no better way to dive into the city’s vibrant cultural scene than by attending Content Magazine’s Pick-Up Party for Issue 17.2, themed “Connect.” Mark your calendars for Friday, March 14, from 6:00 PM to 9:00 PM, because this event is happening at one of our city’s most stunning venues—The Rotunda at San Jose City Hall. If you’re passionate about local stories, art, and community, this is an evening you won’t want to miss!

The Content Magazine Pick-Up Party is more than just a chance to grab your copy of the latest issue—it’s a celebration of the people and ideas that make San Jose so special. Issue 17.2, “Connect,” shines a spotlight on inspiring locals like Vân-Ánh Võ, Vinh G. Nguyen, and Linda Le (aka @VampyBitme), whose stories of creativity and connection are captured beautifully in the magazine’s pages. With writers like William Jeske, Esther Young, and Vanessa Lara, and photographers like Jason Lew, Daniel Garcia, and Slim Summers bringing these narratives to life, this issue is a love letter to the South Bay’s dynamic spirit.

The event is free to attend, but you’ll need to RSVP via Eventbrite to secure your spot. Want to snag a copy of Issue 17.2? You can pre-order it here and pick it up at the party. It’s the perfect way to support local journalism while connecting with others who call San Jose home.

San Jose City Hall’s Rotunda is an architectural gem that perfectly embodies the blend of history and innovation that defines our city. Hosting the Pick-Up Party here is a reminder of how Downtown San Jose continues to evolve into a hub for creativity and connection. Whether you’re a longtime resident or new to the area, this event offers a chance to meet the movers and shakers featured in Content Magazine and discover why San Jose is a city worth celebrating.

So, grab a friend, RSVP today, and join us on March 14 for an evening of inspiration and camaraderie. Let’s toast to the stories that unite us and the future we’re building together in San Jose. See you at The Rotunda!

San Jose Perseveres in the 2025 Silicon Valley Index

The 2025 Silicon Valley Index from Joint Venture Silicon Valley has just dropped, and it’s packed with insights. This annual report is like a love letter to our region, highlighting the strengths, challenges, and incredible potential of Silicon Valley—with San Jose right at its heart. Let’s dive into some of the standout takeaways that show why our city is a powerhouse of innovation, diversity, and opportunity.

First off, Silicon Valley’s population is holding steady after a few rollercoaster years, with a tiny but mighty 0.2% growth spurt. San Jose, as the biggest city in Santa Clara County, is a key player in this stability. We’re a magnet for talent from around the globe, with 41% of our population being foreign-born—a historic high. In tech, that number jumps to 66%, with 70% of those workers hailing from India or China.

Employment here isn’t booming like the old days, but it’s not shrinking either. The Index notes a slight dip of 0.1% (just 1,200 jobs), keeping us just above pre-pandemic levels. Compare that to San Francisco, still lagging 8% below its 2019 mark, and you’ll see San Jose’s resilience shining through. Our community infrastructure and services sector—like healthcare, retail, and education—has added a whopping 155,000 jobs since 2020, making up 51% of our workforce. Plus, startups in software and biotech are growing fast, up 9.3%. San Jose’s tech scene is still the place to be!

The innovation ecosystem? Still red-hot. Silicon Valley and San Francisco together raked in $69 billion in venture capital last year—doubling 2023’s haul. San Jose’s tech giants and startups are leading the charge, especially in artificial intelligence, where generative AI startups snagged $22 billion. We still account for over 50% of the nation’s venture capital and 37% of its angel investments. Our inventors also set a new record with 23,600 patents. That’s the kind of creativity that keeps San Jose on the global map!

Unfortunately, it’s not all smooth sailing. Housing remains a tough nut to crack, with median home prices hitting $1.92 million in 2024. Fewer than 26% of first-time buyers can afford that, and only 4,900 new units were permitted last year—the lowest in over a decade. Still, San Jose’s leaders are tackling this head-on, and the Index hints at a shift: tech firms are hiring here but also expanding elsewhere, which could ease some pressure as we figure out solutions.

On the flip side, our diversity and education stats are something to cheer about. Asians now make up 37% of the population, while 56% of adults hold a bachelor’s degree or higher—way above state and national averages. “The region is well educated and linguistically diverse: 53 percent speak a language other than English at home,” the report says, and San Jose’s vibrant multicultural fabric is a big part of that story.

Sustainability is another win. Solar power capacity hit 1,100 MW in 2024, and greenhouse gas emissions dropped by 690,000 metric tons over five years—equivalent to 206 wind turbines running for a year. San Jose’s green initiatives are paving the way for a cleaner, brighter future.

Silicon Valley—and San Jose especially—is in a state of flux. However, we’re not just resting on our laurels; we’re adapting, innovating, and growing stronger.

Source: 2025 Silicon Valley Index