The 10th Annual SubZERO Festival is this Fri & Sat!

This weekend, in addition to the monthly South FIRST FRIDAYS art walk, the SoFA district will be celebrating the 10th annual SubZERO Fest. Every year the festival gets bigger and better, and it plays an important role in the neighborhood's culture and identity.

If you're not familiar with South FIRST FRIDAYS, the streets on 1st St south of San Carlos St are closed off to cars during the art walk. This gives an opportunity for local artists and DIY vendors to come together and share their work with the public. People crowd the streets to visit some of their favorite local shops, and artists get a chance to show off their work. Local art galleries are also open a little later so visitors can get a chance to explore.

SubZERO builds on this concept by adding stages for music, inviting many more performance artists, and bringing in 10+ food trucks. To get a sense of what to expect, the video below gives a small taste of the festival in 2016.

If anyone asks me where the indie scene is in the South Bay, I can't imagine a better example. It's still a small scene, it's still growing, it deserves support, and it is most definitely worth checking out. Best of all, it's all free to attend! For more information, check out the website, including the music schedule, the list of artists & vendors, and the art walk map.