The location makes perfect sense. Not only is it close to City Hall and where a substantial amount of local news is happening, you have branding opportunities on the top of the building (remember Earthlink), easy access by multiple modes of public transit, all the amenities workers could ask for, and room to grow. They would even have an Ike's Sandwiches and ISO: Beers on the ground floor of the building! Let's hope the Merc makes the right decision.
Source: SVBJ
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